Cost pressure and changing consumer behavior

Rising rental and operating costs and changing consumer behavior are leading to the need to optimize space and transform stores from sales to consulting areas - with all the resulting consequences and challenges.

Challenges in detail

Digitization push

The increasing demand for digital offerings is forcing store network operators to transform and network their locations into omnichannel platforms.

Cost optimization

Operating and maintenance costs are rising, forcing store network operators to reduce inefficient locations and optimize the remaining ones.

Sustainability pressure

Stricter regulations and social expectations demand environmentally friendly construction methods, energy-efficient technologies and sustainable resource planning for new buildings and modernizations.

Customer service change

The role of the store is changing from a point of sale to an advice and service center, which requires new spatial concepts.

Urbanization

Growing city centers lead to rising real estate prices, limited space and the need for more compact and efficient store concepts.

Safety standards

Stores must meet higher security requirements, from physical security measures to data protection requirements for customer data.

Staff availability

The availability of qualified staff is decreasing, which means that branches have to rely on automation and more customer-friendly, digitalized workstations.

Brand identity

Maintaining brand identity across physical locations is becoming more difficult as customers interact more digitally, which requires consistent visual design.

Let's tackle the challenges together.

Non-binding consultation

Efficient branch networks through holistic planning

As a general planner and general contractor, we offer tailor-made solutions for retailers: from conception to implementation and for sustainable, digitally integrated and operationally efficient store networks that optimize costs.

Project request

Contact person

Simon Haase
Head of Retail
shaase(at)pbzessen.de

Our solutions

Digital integration

We develop intelligent space solutions that integrate digital tools into stores and seamlessly support and enable hybrid sales models.

Area optimization

Optimized store layouts can reduce inefficient space and create compact, multifunctional spaces with lower operating costs.

Green architecture

Energy-efficient construction methods, sustainable materials and climate-friendly technologies minimize the ecological footprint and meet regulatory sustainability requirements.

Modular design

Flexible, modular space concepts allow stores to be quickly adapted to changing customer needs, such as consultation zones or hybrid service areas.

Compact branches

We design urban stores with maximum space utilization that counteract the lack of space and still meet all functional requirements.

Automation solutions

Design branches in such a way that they support automated processes and are optimally adapted to the technological requirements of the digital working environment.

Turnkey solutions

As general contractor, we coordinate all construction partners and deliver your stores turnkey in the agreed quality. Your opening date is our most important milestone.

Corporate Design

Guarantee a consistent brand experience across different store locations with our corporate design-oriented design concepts.

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Services